The decision to internationalize a brand is a resource intensive process that discourages many firms from pursuing business opportunities beyond their domestic borders. Emerging Markets Consulting demystifies and simplifies the international expansion process by providing many revenue generating services, in the fastest growing emerging markets, including:
- Product and Market Development
- Market Intelligence
- Distribution Channels and Retail Outlets
- Brand Value Creation and Delivery Services
- International Expansion Strategies
- Licensing Opportunities
- Brand Positioning
- Holistic Global Marketing Strategies Design and Implementation
- Access to Capital and Debt Financing
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Globalization is exherting immense pressure on marketing executives to constantly revise their brand strategies. More than ever, firms need to face competition with a global mindset. EMC partners with brand managers to adopt a global perspective in building brand equity.
